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Quick answer · Yap & Done study

Should you reply to comments with a video on TikTok?

Yes, when it's a good question. Comment-reply videos got about the same views as the creator's other videos (+4%, within the margin of error), plus 16% more saves and 7% more comments. And the comment hands you the idea.

+16%more saves for comment-reply videos, with about the usual views
The numbers

What we found

  • Views: +4% (within the margin of error).
  • Saves per view: +16%. Comments per view: +7%.
  • Shares per view: −6%, a small cost.
  • About 3% of talking-head TikToks are replies to comments.

Comment replies against the same creator's other videos

Views
+4%
Comments
+7%
Saves
+16%
Shares
−6%

TikTok; views, and comments, saves and shares per view.

How we know: TikTok labels comment-reply videos "Replying to @…". We compared them with the same creator's other videos, across 522 TikTok creators who posted at least three.

Read the full study: Do Part 2s and comment replies actually get more views?

FAQ

Related questions

Do reply videos hurt your reach?

No: they got about the usual views (+4%).

Which comments should I reply to?

Questions other viewers would also ask. Reply videos were saved more, which suggests people keep the answers.

Do reply videos get more comments?

A little: 7% more comments per view.

Cite it
Yap & Done (2026). Should you reply to comments with a video on TikTok? https://www.yapanddone.com/studies/should-you-reply-to-comments-with-videos/

Full data