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Quick answer · Yap & Done study

How many followers do you get per view on TikTok?

About 2.4 per 1,000 views for the typical creator, so 10,000 views brings roughly 24 followers. Views from videos people share or save brought about 3.8 per 1,000.

2.4followers per 1,000 TikTok views, the typical creator
The numbers

What we found

  • Under 10k followers: 2.4 per 1,000 views.
  • 10k–100k followers: 2.9 per 1,000 views.
  • 100k–1M followers: 2 per 1,000 views.
  • 1M+ followers: 0 per 1,000 views.

Followers per 1,000 views

Views came fromFollowers per 1,000 views
Much-shared videos3.8
Rarely shared videos1
Much-saved videos3.9
Rarely saved videos1
Videos over a minute3.4
Shorter videos1.4

By where the creator's new views came from.

How we know: We checked 1,215 TikTok creators twice, a median 3.8 days apart, and divided the followers each gained by the views their videos gained in the same days.

Read the full study: Which TikTok views turn into followers? Shared videos win 3.7 times as many

FAQ

Related questions

Do big accounts gain followers from views?

Less: accounts over a million followers gained almost none per view on net, as unfollows cancel out new follows.

Cite it
Yap & Done (2026). How many followers do you get per view on TikTok? 10,799 TikToks from 777 creators in 10 advice niches, picked without looking at how they did. Each video's views are compared with the same creator's other videos.how-many-followers-per-view-on-tiktok/

Full data